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Driven by our company purpose – unlocking the power of food to enhance quality of life for everyone, today and for generations to come – we are focusing on ensuring that our products enable healthier lives.

Enhancing the taste and nutritional profile of our products

Micronutrient fortification

In Sri Lanka, iron, vitamin A, vitamin D and calcium are prevailing micronutrient deficiencies. *34% of Sri Lankan children between six months and five years are deficient in iron, while **29% and *48% of children in the same age group are deficient in vitamin A and calcium respectively. ***13% of school adolescents (10-18 years) are vitamin D deficient, while ***46% are found to have vitamin D insufficiency. Therefore, we are enriching our products that are widely and regularly consumed, with iron, vitamin A, vitamin D and calcium.

We are also enriching our portfolio with other vitamins and minerals including vitamin B, C, D and zinc where relevant.

In 2021, we provided 935 million servings of micronutrient enriched Nestlé products to our consumers.

Reducing public health sensitive nutrients

Non communicable diseases (NCDs) are estimated to account for ****83% of all deaths in Sri Lanka and nearly 1 in 5 (****17%) has a risk of premature death due to NCDs. We therefore voluntarily reduce public health sensitive nutrients – like sugar, salt, fat and saturated fat - in our products whilst ensuring that the taste our consumers love remains unchanged.

In 2021, we have voluntarily cut down 24% of saturated fat from our product portfolio and since 2014, we have reduced around 500 metric tonnes of sucrose from our beverage products.

We are also enriching our portfolio with other vitamins and minerals including vitamin B, C, and zinc where relevant.

In 2021, we provided 935 million servings of micronutrient enriched Nestlé products to our consumers.

Adding positive ingredients

To promote the consumption of fruits, vegetables and other positive ingredients in peoples’ diets, we have supplemented our products with fruits, vegetables, spices and fibre-rich grains where relevant.

The 60/40+ programme

Our 60/40+ initiative ensures that all our products meet rigorous standards for nutrition, and obtain consumer preference on taste and other sensorial parameters. Products are blind tested with consumer panels and at least 60 out of 100 people must prefer our product over our competitor’s. The ‘+’ refers to the added nutritional benefit in the product.

Nestlé Nutritional Profiling

To assess and improve the nutritional value of our products, we use the Nestlé Nutritional Profiling System, which is based on dietary intake recommendations issued by authorities such as the World Health Organisation. We’ve progressively applied the system to Nestlé products worldwide since 2004. It specifies the product category and its roles in the diet, which nutrients to limit (sugar, salt, fat) or encourage (fibre, vegetables, micronutrients), the target age groups (children or adults), and serving size.

References

*National Nutrition and Micronutrient Survey 2014
** Medical Research Institute 2006/2007 Report
***National nutrition and micronutrient survey among school adolescents aged 10-18 years in Sri Lanka - 2017
****World Health Organization - Noncommunicable Diseases (NCD) Country Profiles, 2018

  • Enriched with iron, and vitamins A and D, offering the goodness of calcium naturally present in milk

    Enriched with iron, and vitamins A and D, offering the goodness of calcium naturally present in milk

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  • Enriched with vitamins A and D with no artificial colours

    Enriched with vitamins A and D with no artificial colours

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  • Enriched with B vitamins

    Enriched with B vitamins

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  • Enriched with iron and enhanced with real spices

    Taste of six local spices combined with the goodness of iron*

    *100g of Maggi Rasamusu contain 190mg of iron

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  • Enriched with calcium and enhanced with spices where appropriate*

    Delicious noodles with the taste of choicest spices combined with the goodness of added calcium*

    *73g (one pack) of Maggi Chicken Flavour noodles contain 250mg of calcium, 74g (one pack) of Papare Spicy Chicken Flavour noodles contain 261mg of calcium and 76g (one pack) of Maggi Devilled Spicy Blast Flavour noodles contain 258mg of calcium

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  • Enriched with 8 vitamins and 3 minerals to support energy yielding metabolism

    Enriched with Vitamins B2, B3, B6, B12 , C, D, Iron and Calcium

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  • Enriched with 6 vitamins and 2 minerals, including iron

    Enriched with 6 vitamins and 2 minerals, including iron

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  • Enriched with iron and calcium and the goodness of 4 grains and 5 fruits

    Enriched with iron and calcium and the goodness of 4 grains and 5 fruits

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  • Enriched with iron, zinc, vitamins A and C and calcium

    Enriched with iron, zinc, vitamins A and C and calcium

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  • Enriched with iron, calcium and probiotics

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  • Made with whole grains and enriched with essential vitamins and minerals where relevant

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