Is a perfect balance of chocolate and wafer first launched in the UK in 1935 as 'Chocolate Crisp'. It is the first global confectionery brand to be sourced from 100% sustainable cocoa. The KitKat brand name and logo was introduced on pack in 1937 and is now present in more than 80 countries. The famous ’Have a break, have a KitKat’ strapline was first used in 1958 and has been used without a 'break' ever since.