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Nescafé and Maggi capture Sri Lankan hearts once again at SLIM-KANTAR People’s Awards 2024

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Nestlé’s household favourites won once again at the SLIM-KANTAR People’s Awards 2024 taking home two awards. Nescafé and Maggi were voted People’s Hot Beverage Brand of the Year and joint-winner of People’s Snack Brand of the Year respectively for the third year running. Organized by the Sri Lanka Institute of Marketing (SLIM) for the 18th consecutive year, the SLIM-KANTAR People’s Awards is widely considered as one of the most prestigious awards ceremonies in the country, rewarding brands and personalities that are closest to the hearts of Sri Lankans.

Loved by Sri Lankans for its distinct aroma and rich taste, Nescafé is made with the goodness of 100% pure coffee beans, to stimulate and recharge its consumers throughout the day. Made using Sri Lankan spices and the finest ingredients, the tasty goodness of Maggi noodles has been a household favourite by Sri Lankans for over 30 years.

Sharing his thoughts, Mr. Bernie Stefan, Managing Director of Nestlé Lanka said “Winning the People's Awards for the third consecutive year is an affirmation of our brands' resonance with Sri Lankan consumers. It also serves as a validation of the commitment and tireless efforts of the teams behind Nescafé and Maggi in consistently delighting our consumers. We are truly humbled by these recognitions. We remain dedicated to delivering products of the highest quality and prioritizing the needs and preferences of our consumers, just as we have done for over 115 years. Their unwavering love, trust, and loyalty have been instrumental in driving our success.”

Driven by its purpose of ‘unlocking the power of food to enhance quality of life for everyone, today and for generations to come’, Nestlé has nourished generations of Sri Lankan families with high quality food and beverages from early childhood to old age. Having started its operations in Sri Lanka in 1906, today, Nestlé has become an integral part of Sri Lankan lives and contributes to the livelihoods of more than 25,000 Sri Lankan dairy and coconut farmers and out growers and provides direct employment to over 800. The company manufactures over 90% of its products sold in Sri Lanka locally at their state-of-the-art factory in Kurunegala, employing strict safety and quality controls.

පුවත් නිවේදනය සිංහලෙන් කියවන්න